Day 1: Saakshyam Opens Well


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The Bellamkonda Srinivas starrer Saakshyam has surprised the trade with its opening. It had difficulty in releasing in time due to internal issues related to the producer(s). The screening of the film started post 12 PM, at many places.

However, the good news is the opening was still intact with the evening shows showing growth. The big budget production along with the mass factor has worked in its favour. Presence of Pooja Hedge’s glamour, the current heartthrob of masses, was the additional bonus. Overall the Day 1 number is around 3.1 Cr which is closer to Jaya Janaki Nayaka and Alludu Sreenu (both at approximately 3.30 Cr) the last films of Srinivas.

The real question though is will it be stable at high levels for an extended period? Saakshaym has been made at a grand scale. Its budget is high, and hence it needs to recover large amounts trade wise. Only then it will be a success. Sriwass of Dictator fame has directed the movie.

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