Day 1: Lover Shocks Trade

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Lover is a Dil Raju production. The producer was on a roll with six back to back hits last year. Lover is the first release from Sri Venkateshwara Creations in 2018. Yes, surprisingly there was no buzz. It has now reflected in the openings.

The Raj Tarun starrer has had a shocker of an opening. One can ignore the smaller centres, but even the usually more movie crazy locations have been weak. The RTC Cross Roads in Hyderabad shows the abysmal level of numbers for day 1. It has been the case elsewhere too.

Dil Raju can bounce back with other films, but for Raj Tarun, the honeymoon period seems to be over. He is struggling to get even face savings initials. A Rajugadu can be excused, but not getting anything for Lover will be a big setback.

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